"A household residing in north London seeks an exceptional and experienced tutor to support their youngest child on his early path to growing into an English gentleman."
Looking at this post, you might easily skip the term "first-steps" as simple a turn of phrase.
Yet, it could be the most significant aspect of this unique job advert, as it seeks to hire a mentor for a infant.
Hundreds of applications have already been sent in since the anonymous family published their request for the £180k-a-year tutor, who must be "a uniquely qualified person".
Over the last few weeks, the advert has gained attention in the media, with several questioning why?
Progressive Approach
Adam Caller, chief executive of a global tutoring firm, which is assisting the family in their quest, said that notwithstanding first doubt, he considered the plan "far sighted", and "advanced".
When he consulted the family, he mentioned they understood the atypical character of their demand, and how young their son is.
Nevertheless, they stated that they "were unwilling to delay any longer" to get a tutor, as they had held off until their firstborn was five, and by that point "cultural conditioning had by then set in".
What precisely did the family refer to by "cultural leaning"?
It's "all-encompassing", Adam responded. "The way you eat, how you speak".
He explained the elder child had adopted "extremely delicate, body language" from the family, and had adopted their cultural ways. The family told him they hoped to prevent history to recur with their younger child.
The plan: To engage a British tutor, who should speak with Received Pronunciation, to guide the baby from the very start.
Natural Absorption
"A great deal of the learning at the start here is somewhat osmotic," stated Adam.
It's through this subtle influence that the family are expecting the child will acquire the UK customs they want to impart.
He explained the tutor had to be somebody who studied at "the appropriate educational institutions – the same kinds of schools as the family aspire to send their son to".
"The instructor must be the appropriate candidate, they'll be carrying out things they aren't even aware they're doing, effortlessly," he added.
Cost Not Relevant
The family told him the selected educator should ideally also have understanding of or interest in horse riding, skiing, the arts and music so as to inspire the child in a broad spectrum of hobbies.
Additionally though, he said the family hoped the tutor to sign up the child on a range of lessons so the child would be "pony-riding and starting an instrument by the time they are around three years old".
In the family's minds, guiding their son become a "English gentleman" will result in achievement and provide access.
"Taking into account the rights and wrongs of that, because it's definitely a status symbol," he comments.
Yet, notwithstanding all this guidance in "UK identity", would the child absorb what is termed cultural bias from the multicultural family he is raised by regardless?
"Certainly", replied he. "They know this may not work, but they've simply adopted the perspective of, 'we should try and let's go as early as we can', because the expense of it is not a concern," he explained.
Impractical
Several in the education sector who express those concerns.
Another CEO, CEO and founder of a tutoring service, who supplies individual instructors, commented that "the journey of becoming bicultural, or actually, forming one's identity, is something that must be grown into, not manufactured."
The expert wrote that he had relocated from China to the Britain at the period of seven, and had been brought up understanding and embodying dual heritages. He progressed to be educated at a prestigious UK institution.
"The concept that a single person can serve as a living vessel of UK identity, someone who can possibly impart the attributes of a British gentleman onto a 12-month-old child, strikes me as naive and unrealistic," he stated.
"From my perspective, engaging a typically British tutor from infancy will does not automatically produce the goal they want.
"I did not have such a figure, and yet I have been fortunate enough to enjoy several of the situations they desire for their son."
He continued: "The truth is, personal identity can not be forced from the outside influences; it must be chosen, and it must originate internally."
Buying Britishness
Naturally, English culture is something Adam believes can be instructed – and commercialized.
"In my view the situation that the global community holds us in this light is something that we should be cherishing|valuing|appreciating