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The artist donates £25,000 award winnings to small music venues

The singer accepting Mercury Prize in the North East
Sam Fender received the honor last month in his hometown

The star has donated the complete sum of his £25,000 award prize money to the MVT, which works to preserve the UK's independent music venues.

He was presented with the prize on October 16 as his new release People Watching was declared the outstanding release of the previous year.

Fender has chosen to hand the money over to the Music Venues Trust, in recognition of the essential function local spots played in his beginning days.

"As an artist wouldn't be doing what I am doing today if it hadn't been for all the gigs I did around the region, and beyond, when I was beginning," stated the artist. "These spaces are iconic, but they are in difficulty."

Since the start of 2023, over 150 of these locations have permanently closed – roughly one-sixth of the entire UK sector.

In the last year, top acts such as Pulp, Coldplay, Katy Perry and Sheeran have all supported the Music Venues Trust in its initiatives to help venues survive, by applying a modest fee to their admission fees, which supports smaller concert halls.

He also participated, generating over £100k on his 2024 arena tour to support thirty-eight local spots across England, Scotland, and Wales.

These funds supported venues that were confronting possible closure due to challenges stemming from water damage, fire incidents and family tragedies, as well as permit problems, legal disputes and neighbor objections.

Some locations were granted funding support in improving facilities and technical equipment that directly benefitted musicians and concertgoers.

"The concept that funds from concerts in large arenas backs the local stages, where it kicks off for performers like me, is just common sense," Fender has said.

Pulp members in concert
Pulp are among the artists who donated their Mercury Prize funds to good causes

Fender is among several artists to contribute his award winnings to good deeds.

In the band won the prize in 1996 for their record their work, lead singer the singer stated that the band would contribute their winnings to the non-profit the charity.

In 2002, musician Ms Dynamite divided her award among several charities, like the NSPCC and a Sickle Cell organization.

"Additionally, I contributed a grand to the center, to their gymnastics program, because I practiced gymnastics when I was growing up and they needed better apparatus," Ms Dynamite told the media.

Two years ago, Ezra Collective gave their prize money to the local youth club that developed their band, as well as other independent music bodies.

Additionally 1994 winners they gave their winnings to a multiple sclerosis charity after a close contact was found to have the condition.

"Receiving the award was ample," said vocalist Small. "The money was the extra but we could do without the cherry, because we had the main prize. So our winning impacted another person's life."

Last week, the MVT announced it had protected two local spots in south-east England, by bringing them into local control.

The first in that area and The Croft in that location were purchased under the Own Our Venues scheme, which is supported by a national body and enthusiasts who acquire "shares" in the properties.

MM
The writer

Michael Medina

Elena Garcia is a veteran game journalist with over 10 years of experience covering indie and AAA titles.

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